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About Me:

My name is Matt Griffin and I operate Liquid Design Media in Midland, Texas.

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Have a comment or question? Just go to the contact page on my site ldminteractive.com and send me something.

What's This Blog All About?

Bits O' NewMedia is a log of the interesting discoveries I have made as an independent consultant/designer in the world of new media. Creative inspiration, design techniques, thoughts, business... Anything to do with the new media industry is fair game.

What I Read:

- Simple And Loveable

- A List Apart

- Wisdump

- Cameron Moll

- Style Grind

- Dave Shea's Mezzoblue

- Shaun Inman

- We Break Stuff

- Jason Santa Maria

- 31 Three

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Aug
29th
Wed
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Zeitgeist Movie : The Downside of Universally Accessible Self-Publishing

The success of the full length online documentary Zeitgeist is a huge step toward bringing professional video content to the web. It’s also a pungent reminder to the web community at large that we are now the gatekeepers of content. In case you haven’t heard, Zeitgeist is an elaborate and, in some cases, riotous story of far reaching conspiracies and historical deceptions that date back as far as the time of Christ. It all ends with 9/11 and the Federal Reserve (Don’t ask me how they weaved that tangled web).

I’m sorry to say that we haven’t been very good gatekeepers on this one. With minimal research, you can easily dispel many of it’s core arguments and yet I’ve seen mostly praise coming from the blogosphere. In just the first few minutes of the movie alone, they make more than a few preposterous claims about parallels between the life of Jesus and the myth of the ancient Egyptian god Horus. It just goes downhill from there.

If we want universally accessible self-publishing, then we need to take responsibility as researchers and testers. If you’re a blogger, you can start by letting your readers know about Zeitgeist. Do the research. Tell the truth.